Since its creation in 1978, Midtown Alliance has been the driving force behind the revitalization of Midtown. They are a non-profit membership organization and a coalition of leading business and community leaders – united in their commitment to Midtown as a premiere destination for commerce, culture, education and living. The Midtown Alliance’s mission is to improve and sustain the quality of life for those who live, work and play here. The Alliance accomplishes this goal through a comprehensive approach to planning and development that includes initiatives to enhance public safety, improve the physical environment, and strengthen the urban amenities which give the area its unique character. 

Midtown Alliance, with the financial support of the Midtown Improvement District (MID), is working to ensure that Midtown is safe, connected, and desirable for pedestrians, bicyclists and motorists alike.  Over the last 12 years, the MID has contributed over $20 million to leverage more than $400 million in public and private funding to:

These investments have transformed Midtown’s major corridors with new sidewalks and bicycle facilities, decorative lighting, street trees, landscaping, improved crosswalks, and traffic signal management - all of which reinforce the district’s strong urban identity.  Midtown Alliance continues to implement capital improvements and sponsor special projects to maintain and enhance the district.   

The gateway to the heart of Midtown is 14th Street, and its intersection with Peachtree Street forms the main and main address of 1180 Peachtree.  In September of 2009, Midtown Transportation, a program of Midtown Alliance, completed the modernization of the 14th Street Bridge.  This comprehensive 2-year project involved rebuilding the 14th Street Bridge to accommodate new northbound and southbound exit ramps - improving the pedestrian environment as well as improving traffic safety.   

For more information about Midtown Atlanta and the Midtown Alliance, please visit the following link: Midtown Alliance - www.MidtownATL.com